Over the past 30 years, a meticulously curated photobook history collection spanning titles from the late 19th century to the present was prepared for sale to numerous Institutes, ensuring public access for research and education. Early in the process, I worked closely with the client to develop a comprehensive promotional strategy. This included designing a promotional booklet for galleries and institutions, leading an email marketing campaign, creating engaging social media graphics, and launching a dedicated website. The website received over 300 visits on its first day, reflecting strong initial interest in the collection. The collection was sold to the Kunsthistorisches Institut in Florenz in 2024.